Bedtime Math Book: Lessons Learned

Here's your nightly math! Just 5 quick minutes of number fun for kids and parents at home. Read a cool fun fact, followed by math riddles at different levels so everyone can jump in. Your kids will love you for it.

Bedtime Math Book: Lessons Learned

July 26, 2013

It’s been just over one month since the Bedtime Math book came out, and the overwhelming response to it has shown that all of us together – me, you, other parents and grandparents and teachers – are part of a movement. A major one.

There are lots of adults out there who don’t like math, and it’s turned math into a not-so-beloved thing in our culture. With Bedtime Math we hope to overhaul that by showing the next generation of kids that math is a blast, a treat just like playtime or dessert. And you all, by getting the book and sharing it with the little people in your life, have helped this movement grow. Thank you for helping spread the word!

As the book rolled out – and sold out twice on Amazon – we noticed some really interesting things about this movement we’re all a part of, including:

  • Kids like food fights: Our whole philosophy here is that if kids like roller coasters and flamingos, then let’s give them math about roller coasters and flamingos – it’s that simple. And clearly putting in a food fight math problem was a good idea: word has it that the most popular math problem in the book is the one about squirting ketchup.
  • Kids like stuff that glows in the dark: A lot of people haven’t noticed yet that the stars on the book’s cover glow in the dark! This may be because folks are doing Bedtime Math at other times of day. Hey, if it becomes a habit, any time works.
  • America is big: To promote the book, I did 21 radio interviews in cities all over the U.S., every 15 minutes from my landline phone. Every station had different on-hold music, local accents, and ads for the state’s sports teams…it was a reminder how enormous our country is, and how big this math movement is if we’re really reaching every corner. The book sold in every single spot in the U.S. except for 4 small clusters of counties.

All that said, the book is just another step we’re taking at Bedtime Math to make math fun for kids, and hopefully for the grown-ups, too. And again, by being part of the book’s success, you all are having an effect not just on the kids in your life but on other kids by helping raise awareness. Thank you and let’s get ready for book 2, coming in the spring!

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About the Author

Laura Overdeck

Laura Overdeck

Laura Bilodeau Overdeck is founder and president of Bedtime Math Foundation. Her goal is to make math as playful for kids as it was for her when she was a child. Her mom had Laura baking before she could walk, and her dad had her using power tools at a very unsafe age, measuring lengths, widths and angles in the process. Armed with this early love of numbers, Laura went on to get a BA in astrophysics from Princeton University, and an MBA from the Wharton School of Business; she continues to star-gaze today. Laura’s other interests include her three lively children, chocolate, extreme vehicles, and Lego Mindstorms.

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